This summer VERLINDE began to roll out its new partnership program around the world aimed at its customers - regular, less regular, old and new. The stated goal of this new form of partnership is to share the maximum number of services with our most committed clients alongside us, as well as to offer all our clients without exception a list of services and advantages proportionate to the current level of partnership with each of them. In doing so, we define a framework of cooperation tailored to the ambition of each client with our company, a framework that guarantees fruitful trade for both parties in any situation.

This commercial partnership is built on four levels of partnership. They all offer marketing services, digital solutions or training courses aligned to the needs of any structure with the aim of boosting their commercial development in the lifting equipment market in collaboration with Verlinde and in the latter's network.

In a constantly changing market the expectations of VERLINDE's local partners and end customers manifest by the dual requirements of quality products and responsiveness of services. This new program enables the level of services to be aligned on an annual basis with the ambition of the partnership and to make it more flexible as and when requested by the end user of our equipment.

This new partnership will be rolled out gradually until late 2020 / early 2021.